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Showing posts from March, 2018

B2B Catalog Creation Software – An Overview

B2B customer needs are changing at a fast pace. They expect a highly efficient B2C-like experience when they make a purchase – whether they engage with retailer’s online, offline or on their mobiles. Thus the catalogs catering to the B2B customers need to evolve accordingly. Questudio’s CatalogStudio is powerful software to create full line and specialty catalogs. It consists of several modules providing the features needed to create, manage and maintain all product information in one central repository. Its functionality also includes PDF catalog publishing and content management. One can create both print catalogs and web catalogs with equal ease. The design of a catalog is as important as its functionality. A catalog creation software helps in the process of creating catalogs in multiple formats. The catalog production is maintained such that it picks up data from the product information management system. This database consists of cross-referenced part numbers that in tu...
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B2B Catalog Creation Software – An Overview

B2B customer needs are changing at a fast pace. They expect a highly efficient B2C-like experience when they make a purchase – whether they engage with retailer’s online, offline or on their mobiles. Thus the catalogs catering to the B2B customers need to evolve accordingly. Questudio’s CatalogStudio is powerful software to create full line and specialty catalogs. It consists of several modules providing the features needed to create, manage and maintain all product information in one central repository. Its functionality also includes PDF catalog publishing and content management. One can create both print catalogs and web catalogs with equal ease. The design of a catalog is as important as its functionality. A catalog creation software helps in the process of creating catalogs in multiple formats. The catalog production is maintained such that it picks up data from the product information management system. This database consists of cross-referenced part numbers that in tu...
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Why PDF publishing must be automated?

Retailers, be it B2B, B2C or eCommerce, find catalogs are a crucial means to reach out to their customers. Catalogs, both online and in print, are first published in PDF (Portable Document format) format after which it is either printed or circulated electronically. eCommerce business find themselves rolling out catalogs almost daily or sometimes hourly. It is imperative for such business to automate the PDF publishing process. Automated PDF publishing solution by Questudio helps one accelerate the catalog creation process. It standardizes routine PDF tasks and make complex and repetitive tasks easy to execute. PDF is a universal file format that helps preserve images, fonts, and layout of documents created on a wide range of applications and platforms. It is the standard for secure and reliable distribution and exchange of electronic documents. Publishing a PDF involves creating a PDF file that is complete, can be viewed, shared or printed by anyone. It is the automated tra...
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Are you in need of creative looking catalogs?

A product catalog acts as an interface between the organization and the customer who probably would never set foot in your store.  A catalog exposes one’s customers to all the amazing products that the company offers and thus is an effective way to grow one’s customer base. Online Catalog Management Software solution by Questudio enables creating online, print or CD-ROM based catalogs accurately and tailored to the target market. Enterprise Product Catalog Automation enables distributors, manufacturers, and retailers to boost sales and streamline product marketing with accurate product information managed in a central database repository. The software is packed with a plethora of options for designing catalogs according to one’s requirement. The Do-It-Yourself feature eliminates the need of special technical or additional skills to create catalog pages. One can easily produce great looking pages with just a few clicks. The software also allows quick modifications in term...
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Ways to create a single up-to-date repository of product information

Omni-channel commerce thrives on product data and more so on organized and cleansed product information. Inefficient sales processes, falling sales revenues and poor brand image are some of the effects of maintaining poor data quality. It becomes difficult for organizations to maintain single up-to-date repository of product information with the help of product content management . Questudio’s Product Information Management solution CatalogStudio helps create one single source of truth of the vast product data repository. It exercises the process of structuring information and associated schema so that data elements are stored exactly once. Strategies, systems and processes are aligned to manage product data. Enterprise Service Bus Omni-channel commerce thrives on the network of distributors, manufacturers and retailers. For seamless functioning of this network a comprehensive solution with single data source is necessary. The Enterprise Service Bus enables multiple syste...
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Why Online Catalogs Software Is Necessary?

Online catalog software helps convert static catalogs into publications that are interactive and responsive. They enable viewing of catalogs by anyone, anywhere, at any time on a mobile device or tablet device. Thus customers can make online purchases directly from the pages of the online catalog. Questudio’s online catalogs software WebStudio is a powerful system that has several modules that help to create, manage and maintain product information in a central repository for catalog publishing. Online catalog software is necessary for multiple reasons. Flexibility Unique and outstanding product catalogs can be created for any data or event. It is customizable to a great extent because of the variety of options provided. One can customize backgrounds, languages, colors and logos according to one’s requirements and specifications. Updates, edits or deletions can be made based on the changing market conditions. The data in the catalogs can be supplemented with high ...
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Product Content Management – A solution to manage your data efficiently

The process of data normalization involves reducing data to its canonical form i.e. standard form of expressing all the data available. Often, especially in software security, malicious input can be entered that could make the whole database vulnerable. This issue can be mitigated with normalized input that ensures that encoding is eliminated and input data is converted into a common character set. One can be totally assured that the online interfaces like Questudio’s Online Catalog Software – WebCat is made free of any sort of malicious activity. The database organization that inherently takes place because of data normalization also allows reduction of redundant data. This becomes vital for services like Product Information Management , omni-channel publishing, product content management etc. More often than not organizations can find themselves entrapped in the data mire and data search becomes an equally monstrous task. Data normalization poses to solve many of such d...
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Will Shopping Apps Replace Print Catalog Software?

Questudio’s Print Catalog Software can help create and publish catalogs according to the business requirement. Automated PDF publishing services by QUESTUDIO ensures that the company’s catalog PDF is ready in no time. Installing shopping apps on mobile devices and tablets is trending in the technology-savvy user’s world. But what is also to be borne in mind is the share of the pie that these technophile users enjoy. A study by Adobe in 2012 on the attitude of smartphones and tablets reveals that the shopping apps are downloaded typically only after they are exposed to the brand already. It is also found that the shopping apps are downloaded to become familiar with the brand as such. What this tells us is that the good old print catalogs are doing the groundwork of making consumers aware of their brands. For many companies, and a good number of them, print catalog forms an important marketing mix element even today. Another finding is that shoppers use shopping apps t...
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Online Catalog Management Software Solution by Questudio

Online Catalog Management Software helps create catalogs that are more interactive and responsive as opposed to traditional print catalogs. Online Catalog Management Software solution by Questudio enables creating online, print or CD-ROM based catalogs productively and accurately. A business can hope to improve order accuracy, improve cash flow and thus boost the market share with online catalog management software in place. Questudio’s WebStudio is a flexible, feature-rich platform that gives business to business and business to consumer companies the ability to quickly deploy a web store or catalog. WebStudio platform can be customized and integrated with the existing IT infrastructure such as ERP Systems, Order Management, and Pricing & Inventory Systems. The central governing system is Questudio’s product information management system called CatalogStudio that forms the content repository. Online catalog management software allows implementation of the following ...
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10 Tips for Successful Print Catalog Automation

There are big advantages to catalog automation as compared to the traditional method of printing catalog. One can easily create tailor-made catalogs. Representatives and dealers can make their own catalogs in no time without any special skills. Changes in data and location can be easily and automatically updated in the catalog. This helps achieve accuracy. However, the process of catalog automation can be made efficient if the following points are borne in mind. 1.Use images as attributes at product level A picture is worth a thousand words. A complex idea or in this case the product details with all features can be easily conveyed with use of just a single image. It makes it possible for the customer to absorb large amounts of data quickly. It is useful for displaying certifications, source indications. 2.Use different product views into the same image It becomes easy for the customer to gauge the actual product if all views of the product are assimilated into one. ...
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Product Information Management (PIM) Software as a Stepping Stone

The systems, strategies, and processes to manage product data is referred to as Product Information Management (PIM) . With eCommerce solutions becoming ubiquitous, PIM software is set to gain momentum. PIM is a precursor to multichannel or eCommerce initiatives. It is viewed as a software application that can address the challenges of item management through the use of tools and processes. Questudio’s CatalogStudio PIM software is a powerful system consisting of several modules. It provides all the features needed to create, manage and maintain all product information in one central repository. PIM software is considered to be a stepping stone to success in organizations because of the following reasons: End-to-End Solution PIM is considered an end-to-end solution that includes content management, PDF catalog publisher, reporting, work flow manager, white-boarding, import/export tools and security. It merges and consolidates product information across the enterpr...
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The Blueprint to Omnichannel Marketing Success

An omnichannel environment includes providing channels like online commerce, brick and mortar stores and social media for seamless customer experience. To enable an omnichannel system, one must focus on products, customers, suppliers, services, campaigns and orders. Questudio’s eCommerce website solution helps manage online commerce effectively. Product Information Management (PIM) enables distributors, manufacturers and retailers to boost sales by streamlining product marketing with accurate product information managed in a central database repository. Goal Setting Before embarking on the new venture of achieving omnichannel success, you must decide on the goals along with the target numbers. Along with the overall campaign goals, you must plan for each channel that you plan to use. The range of inventory for omni-channel marketing includes email, social media, display ads, direct mail, mobile space (text messaging, aps), telemarketing, content marketing (webinars, blog,...
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ERP Integration Best Practices

ERP as a system is used to automate business processes to increase efficiency and visibility. However, ERP integration with other enterprise system has been a major struggle in companies. Integrating isolated applications and providing a united application architecture is the key to implement ERP integration. Questudio analyses customer environments and requirements, and proposes multiple options. Questudio’s integration services bring in extensive experience along with tool-kits to bear in all the integration projects dealings. ERP integration plays a vital role for managing eCommerce websites. ERP integration forms a prerequisite for Product Information Management which in turn enables B2B eCommerce websites. Some of the best practices that can be followed while carrying out ERP integration are: Real-time Integration Traditionally ERP business process integrations have been file based or batch processes which work well with transactions that were primarily inbou...
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Popular posts from this blog

B2B Catalog Creation Software – An Overview

B2B customer needs are changing at a fast pace. They expect a highly efficient B2C-like experience when they make a purchase – whether they engage with retailer’s online, offline or on their mobiles. Thus the catalogs catering to the B2B customers need to evolve accordingly. Questudio’s CatalogStudio is powerful software to create full line and specialty catalogs. It consists of several modules providing the features needed to create, manage and maintain all product information in one central repository. Its functionality also includes PDF catalog publishing and content management. One can create both print catalogs and web catalogs with equal ease. The design of a catalog is as important as its functionality. A catalog creation software helps in the process of creating catalogs in multiple formats. The catalog production is maintained such that it picks up data from the product information management system. This database consists of cross-referenced part numbers that in tu...
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What does your product information say to the customer?

Product information is the data related to the product that helps customer buy the product. Consumers today demand rich data and related images to make their purchasing decisions. In today’s content driven commerce environment, it is important to have detailed product information. Product information flows through multiple departments, such as IT, accounts, sales, marketing etc., across an organization.  The precise flow of the data is essential for successful touch points on the customer side. Questudio’s Product Information Management makes use of processes and technologies to manage information about products centrally.  PIM acts as a single repository for all product data coupled with data integration and governance capabilities. A business through its product information conveys the following to the customer: Unique Selling Point A seller must strategically answer the customer queries on what the business is, what they do and why they must buy the produc...
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Benefits of storing all information in a Central Repository

Repository is derived from the Latin term “repositorium” which means a place where things are stored or collected. Similarly a central data repository is an aggregation of stored data in some place such that it can be shared, updated, analyzed and secured by every user in an organization. The complexity of huge data created and used by several divisions of a business or organization poses great threats to its security, access, accuracy and quality increasing the need for more efficient centralized, integrated data management. In addition, inaccurate data can be harmful and can lead to wrong decisions resulting in loss; hence a central data repository is a necessity to support your business. Improves decision making Data is crucial for making business decisions; especially complete and accurate data is vital for making business analysis and taking effective decisions. When data is integrated in one place in the central repository, management can make better decisions to run the bus...
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