B2B Catalog Creation Software – An Overview

B2B customer needs are changing at a fast pace. They expect a highly efficient B2C-like experience when they make a purchase – whether they engage with retailer’s online, offline or on their mobiles. Thus the catalogs catering to the B2B customers need to evolve accordingly. Questudio’s CatalogStudio is powerful software to create full line and specialty catalogs. It consists of several modules providing the features needed to create, manage and maintain all product information in one central repository. Its functionality also includes PDF catalog publishing and content management. One can create both print catalogs and web catalogs with equal ease. The design of a catalog is as important as its functionality. A catalog creation software helps in the process of creating catalogs in multiple formats. The catalog production is maintained such that it picks up data from the product information management system. This database consists of cross-referenced part numbers that in tu...
Post a Comment

How can PIM benefit your company?

PIM technology can have a positive influence on the performance of eCommerce organizations. It is highly beneficial for organizations that transact with many users or customers. Questudio’s PIM software, CatalogStudio, is a powerful system that you can use to create, maintain and manage all product related information in one central repository. PIM has elements that include content management, data security, workflow management, reporting, catalog publisher, import and export tools, etc.

 So, how can PIM benefit your company?
Increase Frequency of New Product Introductions

 Companies can reduce timelines for new product introductions by a huge percentage by using CatalogStudio. If an organization has a complex set of products, PIM can help simplify the product stream. You can store, retrieve, and navigate data without any limitations with such a robust software in place. You can save product information such as images, videos, CAD drawings, multimedia files, PDFs, etc.

 Improved Customer Accessibility 

 PIM is useful for an organization that deals with a large product assortment. It lets you change and update products instantly. A company can target multiple countries with a PIM system in place. Multilingual products can be launched in different parts of the world simultaneously. It is possible to cross-associate one product part to multiple groups. This allows configuration of different views of the parts. You can use multiple key or reference IDs for the parts or create the view based on usage.

 Streamlined and Efficient Systems

 Using CatalogStudio, you can achieve increased transparency. You can easily integrate all the modules to function as a single entity. It also integrates easily with legacy systems. Thus, you don’t need to employ special software or personnel for the PIM system to blend in with your existing processes or applications. The seamless integration with legacy systems is made possible with the open architecture SQL database.

 Quick Time to Market

 Because you are working with a central repository, data duplication is minimized and makes it easy to update any information. It helps you use multiple channels such as mobile, web, print media, etc. to improve your visibility. It also helps you publish your product related information to multiple media types.

 Data Simplicity

 PIM helps you gain control over complex data and arrive at a meaningful analysis. It helps increased data transparency as the organization data is well referenced. You can create a complex product category into a simplified hierarchy. You can create web and print catalogs with pivot tables, grouped tables, etc. PIM allows generations of complex information with multiple attributes for different parts of the product. It can manage the data complexity of the products and their accessories in the central database.

Comments

Post a Comment

Popular posts from this blog

B2B Catalog Creation Software – An Overview

B2B customer needs are changing at a fast pace. They expect a highly efficient B2C-like experience when they make a purchase – whether they engage with retailer’s online, offline or on their mobiles. Thus the catalogs catering to the B2B customers need to evolve accordingly. Questudio’s CatalogStudio is powerful software to create full line and specialty catalogs. It consists of several modules providing the features needed to create, manage and maintain all product information in one central repository. Its functionality also includes PDF catalog publishing and content management. One can create both print catalogs and web catalogs with equal ease. The design of a catalog is as important as its functionality. A catalog creation software helps in the process of creating catalogs in multiple formats. The catalog production is maintained such that it picks up data from the product information management system. This database consists of cross-referenced part numbers that in tu...
Read more

What does your product information say to the customer?

Product information is the data related to the product that helps customer buy the product. Consumers today demand rich data and related images to make their purchasing decisions. In today’s content driven commerce environment, it is important to have detailed product information. Product information flows through multiple departments, such as IT, accounts, sales, marketing etc., across an organization.  The precise flow of the data is essential for successful touch points on the customer side. Questudio’s Product Information Management makes use of processes and technologies to manage information about products centrally.  PIM acts as a single repository for all product data coupled with data integration and governance capabilities. A business through its product information conveys the following to the customer: Unique Selling Point A seller must strategically answer the customer queries on what the business is, what they do and why they must buy the produc...
Read more

Benefits of storing all information in a Central Repository

Repository is derived from the Latin term “repositorium” which means a place where things are stored or collected. Similarly a central data repository is an aggregation of stored data in some place such that it can be shared, updated, analyzed and secured by every user in an organization. The complexity of huge data created and used by several divisions of a business or organization poses great threats to its security, access, accuracy and quality increasing the need for more efficient centralized, integrated data management. In addition, inaccurate data can be harmful and can lead to wrong decisions resulting in loss; hence a central data repository is a necessity to support your business. Improves decision making Data is crucial for making business decisions; especially complete and accurate data is vital for making business analysis and taking effective decisions. When data is integrated in one place in the central repository, management can make better decisions to run the bus...
Read more